New Exhibit, “Art with Watson: Hidden Portraits” Spotlights How Cognitive Computing Inspires Creativity

Show Runs April 25-May 7 at Cadillac House in New York City’s SOHO
Apr 22, 2017
New York, NY - 22 Apr 2017: IBM (NYSE: IBM) is sponsoring “Art with Watson,” a special exhibit at the Cadillac House gallery, 330 Hudson Street, in New York City’s SOHO neighborhood, from April 25-May 7.



Maria Curie is among the subjects of “Art with Watson: Hidden Portraits” — April 25-May 7 at Cadillac House in New York City’s SOHO

The show includes portraits of pioneers of science, society, business and design -- including Marie Curie, Nikola Tesla, Charles Darwin, Eleanor Roosevelt, Josephine Baker, Thomas J. Watson and Paul Rand -- all created by modern artists with the help of IBM Watson technology. Watson provided the artists with unusual insights into each subject – from Nikola Tesla’s patents and journals, to Marie Curie’s correspondence with her children.

IBM’s cognitive platform, which is already being used to help experts in industries such as healthcare, financial services and retail, has inspired artists to create original works in film, architecture, music, and fashion.

According to Ann Rubin, IBM Vice President, Branded Content & Global Creative, “Like the cognitive dress and song, these works show how artists can interact with Watson to inspire human creativity. The portraits provide unexpected insights into some of the most familiar subjects of our time, and they enable artists to create things they wouldn't have created without Watson.”

“Art with Watson” displays portraits by contemporary artists including Evan Stebler, Sean Freeman, Craig Cutler, the Taylor James collective, Gwen Vanhee, Wim Vanhenden, Trevor Gureckis, Peter Hahn, Chris Rowson, Bastien Baumann and Robyn Makinson.

The exhibit also features a "cognitive photobooth" that puts Watson in the hands of individual attendees. Based on responses to a series of questions, Watson creates a personal portrait with the same APIs used to create the gallery portraits.

About IBM Watson: Pioneering a New Era of Computing

Watson represents a new era in computing called cognitive computing, where systems understand the world in a way more similar to humans: through senses, learning, and experience. Watson continuously learns from previous interactions, gaining in value and knowledge over time. With the help of Watson, organizations are harnessing the power of cognitive computing to transform industries, help professionals do their jobs better, and solve important challenges. As part of IBM’s strategy to accelerate the growth of cognitive computing, Watson is open to the world, allowing a growing community of developers, students, entrepreneurs and tech enthusiasts to easily tap into the most advanced and diverse cognitive computing platform available today. Watson solutions are being built, used and deployed in more than 45 countries and across 20 different industries.

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John Galvez

UK External Relations

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